food marketing communications food advertising, and marketing communications

Food Literature Development
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Collaterals

very important component of a food marketing communications plan is the development of collateral materials.


These can range from corporate brochures and folders to data sheets and technical manuals. Such materials serve many purposes including:

Conveying the organization's corporate culture
  Highlighting its food products and services
  Featuring particular departments
  Educating customers on food product applications

We believe that collaterals do much more than simply showcase a company's food products and services. They are representatives of the organization behind the words and images. Good collaterals, like good salespeople, will reinforce in the minds of readers that the organization is of the highest caliber.

At Lalich Resources, we have years of experience developing quality collateral materials specific to the food industry. And with a food technologist on staff, your literature is guaranteed to be a useful tool assured to appeal to the right audience.

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Lalich Resources
Lalich Resources, Inc.
105 North Main Street
P.O. Box 711
Grant Park, IL 60940
(815) 465-2070
fax (815) 465-2091

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